Chef Lifestyle
- Visual Identity
- Web Design
Bibiana Gyasi
Food
2024
Completed
About Project
Discover the rich flavors of authentic Ghanaian cuisine.
A Ghanaian food blogger, coach, and influencer, passionate about cooking and exploring the rich flavors of Ghana and Africa, started Cheflifestyle to inspire others to cook delicious, healthy meals at home using simple, everyday ingredients.
Cheflifestyle promotes Ghanaian cuisine and culture through easy, accessible recipes and captivating visuals, building a global community of food lovers.
Concept
The logo cleverly combines typography and symbolism to represent their commitment to culinary communication and community engagement.
The incorporation of a text bubble within the letter “C” signifies the storytelling aspect of the brand, while the stylized “e” doubles as both a dish lid and a notification bell icon; symbolizing their role in sharing food experiences and timely updates with their audience – in other words, notifying people about food.
Web Design
The client approached us with the need for a modern, responsive website that could communicate their story with clarity, establish trust, and serve as a central hub for their brand. The challenge was to balance a striking visual identity with seamless functionality across devices.
